Bare Gaia is a Swedish organic beauty and perfume brand rooted in minimalist Scandinavian design, Mediterranean warmth, and a deep respect for nature’s healing rhythms. Founded in 2024 in Stockholm, Bare Gaia unites high-quality botanical oils, slow-crafted formulas, and toxin-free beauty and perfume that honors both skin and earth.

Inspired by ancestral roots and modern simplicity, the brand bridges soil and skin offering rituals that feel raw, sensory, and refined. Each creation reflects the philosophy of conscious luxury: pure, organic, and intentionally designed.

Bare Gaia’s signature lies in its quietly poetic balance between nature and design where scent, texture, and emotion converge into moments of grounding comfort.

The beginning of Bare Gaia

Rooted in a heritage of farming and shaped by the quiet, transformative first years of motherhood, Bare Gaia was born in Stockholm - at a time when everything began to slow down and become more intentional.

What touched the skin mattered more. Simplicity became sacred. And the desire to reduce toxins turned into something deeper: a call to create products that feel both pure and elevated. Grounded in organic botanicals and supported by science, Bare Gaia is where ancestral knowledge meets modern care. 

“With Bare Gaia, I wanted to create something pure and intentional, so those searching for it, like I once was, could find it and truly enjoy it.”
- Aida

Made in Stockholm

Every Bare Gaia product is made in-house at our headquarters in Stockholm. Formulating in small, fresh batches allows us to stay fully connected to every step - from sourcing and blending to pouring and packaging.

This hands-on process ensures the highest quality while keeping us grounded in our original purpose: to create healing, hormone-safe skincare with care and intention. 

Botanical Alchemy

We begin with uncompromising ingredients - organic plant oils, potent extracts, and science-backed actives. Sourced from organic farms across Southern Europe and beyond, every element is chosen for its purity, potency, and purpose.

Some take months, even years, to find. Each ingredient carries its own story, scent, and energy. Our soft, signature fragrances are a quiet echo of the landscapes they come from - formulated to nourish radiant skin, support naturally strong growing hair, and deepen your connection to self, nature, and the essential. 

Made for Your Rhythm

As a women-led brand, we understand, deeply, how much our inner rhythms shape our lives. Our hormones, our skin, our energy, our emotions, our cycles. That’s why every Bare Gaia formulation is created with these natural shifts in mind.

Packaging with Purpose

We believe less is more. Every detail of our packaging is considered to use only what’s necessary, nothing more. Our bottles are made from recyclable glass with tactile paper labels. We don’t hide our products inside unnecessary layers or “boxes in boxes.” When we ship, we fill packages with recyclable paper, never bubble wrap or plastic foam. Thoughtful, minimal, and kind to the planet.

Explore our ritual oil collection

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